Arla B.O.B cheddar cheese gives you the best of both worlds†. Made from lower fat British milk, so you can enjoy a lighter cheddar with all the delicious flavour of a full fat mature cheddar cheese. Cut it, cube it, and fully devour it without any compromise.Same great taste as full fat mature cheddar†, just 30% less fat* † Based on a statistically valid comparative taste test with 201 regular consumers of mature cheddar. 30% less fat than a standard equivalent.Arla B.O.B is a lighter cheddar cheese with the same great taste as full fat mature cheddar cheese, Full of taste, just 30% less fat, Made from lower fat British milk in our award winning creamery in Taw Valley, Devon, Arla is a Farmer owned dairy co-operative - care is taken in every step from cow to you, Suitable for Vegetarians